Articles   Examining The Virtues Of A Business Website         While many companies have Web sites many do not use them to their full potential by integrating the site into general business practices. Several functions are presented to explore how to better use your web site as an invaluable multi-dimensional asset of the company.  more...   CRM (Customer Relationship Management) What is it and how does it effect my company          The article strives to offer a common understanding of CRM at a macro level without the natural bias towards purely technical or sales.  The elements and benefits of CRM are explored with an eye towards strategic implications.  more...   Consumer Behavior In The Sales Model          Everyone in a company or organization that interacts with the customer has a need to intrinsically understand the customer better. The underlying motivation to the customer and why he or she buys is explored and the implications of how business should react to the situation are discussed.  more...   The Essential Function, Customer Service           The new proactive role of the customer has changed the perspective of how industries should respond to serve the customer. It provides a critical review of how customer service has been redefined and strategic implications for providing future support. more...   Customer Re-Focus In The Marketplace          Throughout different business eras, the customer has been placed at various stages of the business cycle.  Presently, the highly competitive business environment requires companies to become customer-centric.  The related strategic issues involving the customer are examined.  more...    Developing A Customer Access Strategy          An overview of the evolution towards a customer contact center and the internal efficiencies created. Factors are explored in development of a plan that integrates the needs of the customer requirements with the cost and benefit to a company.  more...   Brief Review Of The Customer Buying Process           The dynamics of the customer purchasing process are explored in order to help provide a company with a framework for addressing sales.  more...	Features... Overview Articles - Research quick reads Guides - e-Business reports Tools - Assistants for e-business Related Links Learn the true meaning of e-business Let us know if there is a topic you would like use to write about Drop us a line or talk to one of our consultants